A title which may drive away even the very few people who visit my blog, but I am not going to speak about the importance of Goal Setting like a Corporate Trainer. I am going to discuss about the importance of Goal Setting in the world of Investment.


People might ask, Why Investment? Certain happenings over the past month, month and a half have made me write this piece.

"Can i buy now or will the market go down further? Can i sell Infosys and switch over to Tata Steel now? Is the Realty Sector party over? Can i get into Pharma now? Can i sell my holdings and get into Short Term Bank Deposits? These are some of the questions that my friends ask me.

The only advice that I offer to them, Dear Friends Have a Goal?

Will having a goal alone suffice? No , The goal needs to be realistic. Look at Returns which can be made consistently on a year on year basis.

Understand that Risk and Returns are Directly proportional.

Have a Time Frame. Unless you have that you will never be able to apply the concept of Opportunity cost. Also the lack of a time frame will make u panic and make u take decisions which are mostly bound to be wrong rather than right.

Ex: Recently one of my good friend asked me, " Can i sell Infy and buy IDFC?

I said boss u first tell me whats the time frame u r looking at, if u are looking at a period of a week, then there is every chance that ur decision might backfire, If its a month then again there is a probability of u going wrong. So whats the time frame u r looking at?

I hope this example highlights the importance of having a time frame.

Once u have all this in place develop a feeling of contentedness. For unless that is in place U are not going to be at peace which will hamper ur growth.


I know it is easier said than Done for i have been struggling to implement all these things for years now without any g8 success. But life is all about Trying.

So Try, Try and Try Until You Succeed.